For Altruist Employees, Executives & Shareholders
You built something. Now comes the hardest part.
The Vanguard acquisition of Altruist is one of the most significant liquidity events in recent RIA industry history. For employees and shareholders who hold equity in Altruist, this moment represents a rare and potentially lifechanging financial opportunity.
It also comes with a set of decisions that are easy to get wrong. Tax elections, option exercise timing, diversification strategy, and estate planning all demand immediate attention. The window to act is narrow. The cost of waiting is real.
We have helped executives and employees navigate liquidity events exactly like this one. Here is how we can help you.
A special message from Alex Chalekian
Why Lake Avenue Financial
Fee-only, fiduciary — always
We receive zero commissions and sell no products. Our only compensation is the transparent fee you agree to upfront. In a liquidity event, you will be approached by banks, brokers, and insurance salespeople. We are none of those things.
We know equity compensation
ISO exercises, RSU acceleration, AMT modeling — this is not new territory for us. We have helped executives and employees navigate these decisions before, and we know where the traps are.
We coordinate your full team
A liquidity event involves your financial advisor, your CPA, and often your estate attorney all working at the same time. We sit at the center of that coordination — making sure everyone is working from the same plan.
We move quickly
Pre-close planning has a hard deadline. We prioritize Altruist clients during this window and can typically complete an initial review and deliver early recommendations within two weeks of your first meeting.
We already know Altruist
Lake Avenue Financial is an Altruist-custodied RIA. We have worked with the Altruist team since 2019. We understand how the platform works, how equity was structured, and what this acquisition means for employees at every level. You will not spend your first meeting explaining the basics.
Giving you a 20% discount
We are offering Altruist employees and shareholders — the people I have worked with closely over the years and consider family — a meaningful discount on our services. Because you deserve advice from someone who actually understands what you've been building, not someone who just saw a headline.
Compare Our Services
Core Portfolio Management
Professional investment management. Built around your life.
Whether you are just starting to build wealth or looking for a trusted partner to manage what you have already built, Core Portfolio Management gives you direct access to our professional advisory team, a personalized investment strategy, and the modern Altruist platform that keeps you informed and in control, without the complexity of managing it yourself.
0.50% advisory fee
What’s included:
Personalized portfolio construction
Commission-free trades
Fractional share investing
Automated portfolio rebalancing
Custom model portfolios
Tax-loss harvesting
Continuous tax sensitivity
Annual investment review
Performance reporting
Altruist web and mobile app
High-Yield Cash account at 3.45% APY*
Direct access and support from humans
Blueprint
A complete plan for your liquidity event and beyond.
You have worked hard to build what you have. But the more complex your financial life becomes — equity comp, taxes, real estate, retirement, estate planning — the more it demands a professional to hold it all together. Blueprint is a complete financial planning relationship built around your life.
$4,000 /year
Everything in Core, plus:
A written financial blueprint built around your life
Real-time picture of everything you own and everything you owe
Your biggest life goals turned into a specific plan with a timeline and a number
A clear map of where your money goes and where it could be working harder
RSUs, NSOs, ISOs and company stock managed without a tax surprise
We calculate the number that makes work optional, then build the path to get there
Direct indexing for greater tax control
Will, trust, beneficiaries, and documents fully coordinated
Revocable living trust established to help your estate avoid probate
Property titles transferred into your trust***
Power of attorney in place before you ever need it
Planning for college, a home, business or a second property
A multi-year tax strategy across your income, investments, equity comp, and retirement accounts
Structured sell-to-diversify plan at the right pace
Cash set aside so a big tax bill never catches you off guard
401(k), IRA, and taxable accounts coordinated to minimize taxes together
The right investments in the right accounts — keep more of what you earn
Backdoor and Mega-Backdoor Roth handled start to finish
Money you'll need in 1–3 years protected from market swings
Every employer benefit reviewed and optimized for your situation
Uninvested cash always working, never sitting idle
Low-cost credit line secured by your portfolio, no need to sell investments
Ongoing oversight so nothing falls through the cracks
Discounted fee of 0.40% on managed assets**
Personal CFO
For the people who have outgrown their advisor.
At a certain level of wealth and complexity, a traditional advisor relationship stops being enough. Your portfolio is one piece of a much larger picture — one that includes your business, your equity, your taxes, your estate, your family, and the professionals who each manage a part of it. You don’t need another advisor. You need someone running the whole thing.
$12,000 /year
Everything in Blueprint, plus:
Your CPA, estate attorney, and other advisors coordinated — one plan, everyone aligned
One point of accountability for your entire financial life
Complex decisions translated into clear recommendations
Written summary after every major decision
Custom direct indexing — more flexible than any ETF
Access to private equity, private credit, and real estate funds
Pre-IPO and private market opportunities
Structured strategy to reduce single-stock concentration without a large tax event
Exit planning starting 1–5 years before you sell
Pre- and post-liquidity event structuring to protect the outcome
Buy-sell agreement reviewed and funding coordinated
Retirement and tax structure optimized for the self-employed
Guidance on what to do with proceeds after a major liquidity event
Every asset verified to be titled correctly — before it becomes your family's problem
Liability and creditor exposure reviewed and reduced
Objective insurance review — not by someone earning a commission on the recommendation
Generational plan designed to benefit your children and grandchildren
Heirs prepared financially and practically to receive significant wealth
Charitable giving structured for maximum impact and tax efficiency
Donor-advised funds — contribute now, deduct immediately, grant over time
Retirement drawdown strategy — right accounts, right order, minimized taxes
Same-day direct access to your lead advisor — no call centers
Discounted fee of 0.30% on managed assets**
The close is coming. Let’s make sure you’re ready.
The Vanguard acquisition is a once-in-a-career event for most of the people it touches. The employees and executives who come out of it in the strongest position are the ones who planned early, moved deliberately, and had a team behind them who had done this before.
The first conversation is complimentary, confidential, and carries no obligation. We will talk through your equity, your tax situation, and your goals, then tell you honestly whether and how we can help.
Here’s what our clients are saying.
Ready to stop wondering if you’re doing this right?
* The Annual Percentage Yield (“APY”) for the Altruist High-Yield Cash accounts (“Altruist High-Yield Cash”) is variable and may change at any time. The amount of interest you will receive on your deposits will vary based on a number of factors. Accrued interest is paid on the last business day of the month directly into the High-Yield Cash account. View the disclosures to learn more.
** Professional Investment Management is optional and an additional fee of 0.40% for the Blueprint tier and 0.30% for the Personal CFO tier.
*** We will assist with the deed transfer for real property, but there are additional one time charges for each property filing.